Petite Activewear Research

Petite Activewear Research

Discover the peer-reviewed petite activewear research, advanced 3D scanning technology, and ongoing validation methodology that powers our revolutionary approach to petite athletic wear sizing.

Our entire approach is built on the groundbreaking study by Kim, Song & Ashdown (2016), which represents the first comprehensive scientific analysis of petite body types ever conducted.his peer-reviewed petite athletic wear research fundamentally changed our understanding of how petite proportions differ from standard sizing assumptions used by most brands. We used this to revolutionize our sports bras, leggings, gym jackets, and gym sets.

Primary Research Source: Kim, Y., Song, H. K., & Ashdown, S. P. (2016). Women's petite and regular body measurements compared to current retail sizing conventions. International Journal of Clothing Science and Technology, 28(1), 47-64. https://doi.org/10.1108/IJCST-07-2014-0081.

Love & Passion

Science & Innovation

empowerment & Confidence

The Four Body Types of this

The study analyzed comprehensive body measurements from petite women and identified four distinct body type classifications that require different fitting approaches. This research revealed that the fashion industry’s assumption that “petite = smaller” is fundamentally flawed.

30.8%

Bottom Petite

Fuller hips and thighs with smaller bust proportions

The largest underserved segment in athletic wear

✔️ Fuller hip and thigh measurements

✔️ Smaller bust relative to hips

✔️ Challenges with pant fit and waistbands

✔️ Need for hip-accommodating designs

✔️ Lower profile sports bra requirements<

Bottom Petite
Bottom Petite

Bottom Petite

30.8%

Fuller hips and thighs with smaller bust proportions

Top Petite
Top Petite

Top Petite

30.0%

Fuller bust and shoulders with narrower hips

30%

Top Petite

Fuller bust and shoulder measurements with narrower hips

✔️ Fuller bust and shoulder measurements

✔️ Narrower hip proportions

✔️ Need for enhanced bust support

✔️ Structured sports bra requirements

✔️ Shoulder accommodation in tops

23.6%

Regular Petite

Proportionate measurements but in petite scale. Needs proper scaling rather than size reduction

✔️ Balanced proportional measurements

✔️ Petite scale throughout

✔️ Universal petite adjustments needed

✔️ Perfect proportion scaling required

✔️ Quality improvement opportunities

Regular Petite
Regular Petite

Regular Petite

23.6%

Balanced proportions in petite scale

15.4%

Plus Size Petite

Larger sizes with petite proportions. Most ignored segment facing double discrimination in sizing

✔️ Larger sizes with petite proportions

✔️ Enhanced support structure needs

✔️ Extended size range requirements

✔️ Inclusive design approach

✔️ Most underserved market segment<

Plus Size Petite
Plus Size Petite

Plus Size Petite

15.4%

Larger sizes with petite proportions

Scientific & Technological Approach to Perfect Fit

Building on the Kim, Song & Ashdown research foundation, we’ve developed the industry’s first scientifically-validated sizing chart specifically designed for petite body proportions. Our methodology combines academic research with real-world testing and advanced technology.

Phase 1: Academic Foundation

Integration of peer-reviewed research data on petite body proportions and measurements, establishing the scientific baseline for our sizing methodology.

 
Phase 2: Beta Testing Program

Comprehensive testing with 3,200+ petite women across all four body types, gathering real-world fit data and refining our initial sizing parameters.

 
Phase 3: Technology Integration

Partnership with True to Form 3D scanning technology to enhance measurement precision and validate sizing recommendations through advanced body scanning data.

 

Ongoing Validation Methodology

Scientific validation is not a one-time event but an ongoing process. We are committed to continuously improving our sizing accuracy through systematic data collection and analysis during our first year of operation.

 
Quantitative Measurement Validation

3D body scanning data comparison with actual garment fit, measurement accuracy across different body types, and statistical analysis of fit success rates.

 
Qualitative Fit Assessment

Customer feedback on comfort, performance, and confidence, professional fit specialist evaluations, and long-term wear testing across various activities.

 
Continuous Improvement Protocol

Monthly data analysis and sizing adjustments, quarterly accuracy reporting, and annual methodology review with potential academic publication.

Current Validation Status: In Progress

We are conducting a comprehensive 12-month validation study to achieve 95%+ accuracy across all body types and size ranges. This ongoing research will result in the industry’s first peer-reviewed petite athletic wear sizing methodology.